Powerful, well built and sporting a better screen than you’d
expect for its modest price. The Nexus 7 sets the new gold standard for budget
tablets.
After several years of watching manufacturers achieve mixed
results with Android tablets, Google has finally had enough. Much like
Microsoft’s forthcoming Surface tablets, the Nexus 7 is an attempt to marry the
company’s popular OS with the quality of hardware it deserves – and at the right
price.
It isn’t technically a Google tablet. You won’t find the
company’s name on the device at all. Instead, Google has co-opted an Asus
tablet first seen at CES in January, reworked some aspects and come up with
something it was happy with – although only Asus has its name on the device.
Whoever takes the credit, the Nexus 7 has attracted plenty
of attention with its mouth-watering sub-$300 price tag. For that money, you
get a narrow device with a 7in widescreen display, a first look at Android’s
4.1 Jelly Bean update, and even a $25 Google Play voucher.
Little wonder:
It’s immediately obvious that the Nexus 7 is a cut above
most budget tablets. It’s just the right size and weight (340g) to fit in the
hand, and its mottled rear panel feels soft on the palm. A speaker grille sits
just below the Asus logo, with power and volume controls on the right edge, and
headphone and micro-USB sockets on the bottom edge. It’s sparse, but its gentle
curves mean that it feels far from cheap.
The screen is a 1280 x 800 IPS panel, making for a pixel
density of 216ppi – not up there with the iPad, but higher than any smaller
tablet we’ve seen. It’s pretty sharp and readable, and the wide aspect makes
movie-watching a treat. We measured the maximum brightness at 330cd/m2 and the
contrast at 1100:1. Our only complaint is that colours lack punch, with a
washed-out look that’s noticeable next to more expensive tablets. The speaker
on the rear delivers alright sound but you’ll want to keep your headphones to
hand.
Inside, Asus has installed a quad-core 1.3GHz Tegra 3 chip
and 1GB of RAM, so this is a blisteringly fast device. It scored 3687 in the
Quadrant benchmark and took 1799ms to complete the SunSpider JavaScript test –
both scores are as fast as tablets at twice the price. It effortlessly ran
every app we threw at it, including the intensive Shadowgun and the oddly
demanding Angry Birds Space, and everything about the OS feels smooth and
responsive in a way that Android just hasn’t managed until now – Jelly Bean’s
Project Butter advancements have clearly smoothed out many aspects. It did get
slightly hot after prolonged gaming, but never dangerously so; we measured the
back at 42°C.
With all that power crammed into such a small device,
battery life is hugely important. Asus has squeezed in a non-removable 4325mAh
battery, and the Nexus 7 ran dry after 8hrs 48mins of running a video on loop
at half brightness with Wi-Fi disabled. This result isn’t anywhere near the best
in its field, but it’s perfectly acceptable for a travelling device.
There are only three areas in which the budget obviously
shows. First, there’s no camera on the rear, leaving you with an average
1.2-megapixel front-facing camera. Second, although it’s advanced enough to
include NFC, there’s no 3G option.
Finally, there’s the issue of storage: the Nexus 7 is
available in 8GB ($249) and 16GB ($299) flavours, with no card slots to add to
that. Even with its modest price, we’d be reluctant to buy the cheaper model –
with the focus on content consumption, you’d fill that 8GB in no time at all.
Magic Jelly Bean:
You unlock the Nexus 7 by swiping in any direction on the
lockscreen (except upwards, which we’ll come to later), and instead of the kind
of reskins we’ve come to expect from HTC and Samsung, this is as clean as
Android gets. That’s a good thing, as a pared-down Jelly Bean is wonderfully
accessible. In a nod to the direction Google is taking with the Play store,
there’s a main homepage for media content, with tiles for books, albums and
movies. Everything can be moved and resized at will; if you don’t like the
full-width recommendation tiles, just drag on them to make them smaller.
As with Ice Cream Sandwich, there are three main controls at
the bottom of every screen – back, home and recent apps – and an iOS-style row
of favourite apps above that. The excellent Google Chrome browser is loaded as
standard – although manufacturers can stick to the old Android browser if they
wish – and alongside quick shortcuts for various types of media, there’s now
also a useful expandable folder for your favourite apps.
One major new feature added to Jelly Bean is Google Now,
which you access by swiping up to unlock – or, indeed, by swiping up from the
Home button on any screen. It brings up a nicely contrasting white screen made
up of cards. Initially, you’ll have the local weather, but Google Now can add
flight details near an airport, train times near a station, information about
nearby museums, pubs and restaurants, meeting appointments, and so on. Better
still, its voice search works quickly and accurately in our experience. It’s
like a cross between Siri and one of the many location-aware activity apps,
with one key failing: with no 3G, it’s largely useless if you want to use it
while you’re out and about.
The rest of the Nexus 7 experience is provided largely via
Google Play, as this is very much a content consumption device in the mould of
the Kindle Fire. As we’ve already said, watching rented movies is enjoyable
with a good set of headphones, and games run fine – it almost feels like a
portable games console given its dimensions. We’re slightly less enamoured with
the reading experience, but perhaps that’s just by comparison with the
sharpness of the new iPad. Books sport large text and a nice page-turn
animation, and they’re perfectly readable, so for all but the longest journeys,
we’d consider leaving the Kindle at home.
The verdict:
The Nexus 7 isn’t a budget tablet in anything but price.
It’s fast, has a perfectly good screen, and it’s built to a quality that we’ve
rarely seen with such an inexpensive device. Android’s Jelly Bean update brings
its own advancements, and for the first time, we can look at an Android tablet
as a whole package and confidently say it all works. The fact that we can say
that about a $249 device is nothing short of remarkable.
For the sofa, there’s no doubt that an iPad remains a far
more comfortable size, with a screen that’s better suited to web browsing and
reading text. However, Google’s little beauty easily has the edge as a
travelling companion. It’s the perfect size to hold in one hand, and Google
Play’s books and movies make it great for flights and hotel rooms.
Despite a few minor flaws, the Nexus 7 redefines what we
should expect from a budget tablet. If this is the outcome then Google should
take matters into its own hands more often.
Specs:
Quad-core 1.3GHz Nvidia Tegra 3 • 1GB RAM • 8/16GB storage • 7in 1,280 x 800 IPS display • 802.11n Wi-Fi • Bluetooth • NFC • 1.2mp front camera • 4,325mAh Li-ion battery • Android 4.1 • 120 x 199 x 10.5mm (WDH) • 340g.
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